Potential customers change purchase decisions when they see bad reviews, negative blog posts and comments which can spread in various channels such as in search engine results and in social media networks.
All it takes is one negative comment. With an efficient Online Reputation Management plan, you will be able to rebuild your tarnished reputation.
We all know that the internet does not always show the entire image of a company, so no matter the place people are looking it up, it is all about showing it’s highlights. And that is the point where Online Reputation Management comes into play.
Online reputation is the internet image of the company, depicted through online content that is available through search engines. On the net, any business of any size can create a good online reputation, but once it does it has to do everything to maintain that image and manage it correctly.
Do you know how your business appears on the internet?
It’s impossible to make every single of your customers 100% satisfied, no matter how much you try. Negative reviews are an unfortunate, but quite normal part of the business.
Ripoff is a website that allows your customers, to write negative reviews and complain about any aspect of your business. Once published, Ripoff report is there forever – and pages on Ripoff have an incredible ability to rank very high in search engines, especially Google. Even if the parties resolve their differences, this website will not let you remove the original complaint.
We cannot make your Ripoff report go away. However, we can analyse it thoroughly and give you a clear guidelines which complaints you should address ASAP. Even if the negative review stays online, it is very important to resolve every issue your client posts, as it will be a good foundation for building up your reputation.
Yelp became one of the most popular social networking websites for writing reviews and rating businesses around the globe – and all rating and all reviews are based solely on user experience. Therefore, this type of review can give you a great insight into what your customers like, and dislike about your company and services.
Although it is important to look for patterns in your reviews, you should not take every single one of them far too seriously. Your company works hard to earn great ratings and feedback from its customers, and yes – negative Yelp reviews have the power of degrading your effort. Our goal is to use the power of these reviews to boost your good reputation and highlight your company positive sides. We will communicate to your customers that their Yelp complaints are becoming our guidelines for improving customer service and increasing customer satisfaction. By managing your negative reviews, we will maintain your good online reputation – your company will be recognized as customer caring and constantly involved.
Reviews on Google are very important for the company.
First of all, they have an influence on local search results. These results (in the form of Google Maps) are featured in almost every search, and they highlight three companies providing their names, addresses, and ratings. Higher the number of the reviews, higher the chance that your , company will rate higher in the organic search result.
As Google is one of the most popular search engines out there, negative Google reviews can affect your company image, even if they are false. This is exactly why the reputation management must be included in your SEO strategy.
In order to build and maintain a good image (and a high rating) of your company, we will optimize your website for best user experience, considering reviews – positive and negative – to make sure your business is recognized as professional, customer pleasing and highly rated.
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